Bronze Sponsor
Contiant is a cutting-edge open banking fintech company that empowers businesses with seamless, secure, and intelligent financial data access and payment solutions. By leveraging the latest advancements in AI, machine learning, and real-time banking connectivity, Contiant transforms how companies interact with financial ecosystems—streamlining payments, enhancing customer experiences, and driving operational efficiency.
With a strong focus on compliance, security, and scalability, Contiant offers API-driven solutions that enable businesses to access account information, initiate payments, and automate financial workflows with precision and reliability. Whether it’s enhancing payment processing, boosting risk assessment, or enabling personalized financial services, Contiant provides the infrastructure for companies to unlock new levels of financial innovation.
Contiant’s technology is designed to serve a range of industries, from fintech and igaming to e-commerce, lending, and wealth management. Its solutions are tailored to businesses seeking faster, frictionless transactions, improved cash flow management, and deeper financial insights—all while staying fully compliant with PSD3 and evolving global financial regulations.
24% More Conversions: How Contiant’s Advanced Technology Transformed Payments and drove Business Growth
Contiant is a leader in Open Banking, providing businesses with a seamless, secure, and cost-effective way to increase conversions and retention.
Our advanced technology eliminates credit card chargebacks, reduces transaction fees, and ensures instant settlements, making payments more efficient for merchants. Trusted by over 2,000 banks across 19 countries, Contiant is revolutionizing the way businesses handle payments.
In today’s market, a smooth payment experience is essential for conversions. However, some merchants still rely on inefficient payment forms that lack a clear structure and prioritization of payment methods.
This case study explores how an e-commerce retailer overcame challenges with payment conversions by optimizing their checkout flow. The business was facing a decline due to an unstructured checkout process, leading to delays and customer frustration. That’s how shoppers often felt unsure about which payment method to use, causing a growing number of abandoned transactions. The merchant was in dire need of a streamlined solution to improve the payment experience, drive conversions, and retain customers.
After conducting an in-depth analysis of the merchant’s payment form, Contiant identified key friction points that led to confusion and abandoned transactions. To optimize the payment experience, we implemented a strategic restructuring of the checkout process. We provided customers with 2 payment options for the smoothest possible experience:
By simplifying the payment journey, the new layout reduced friction, increased trust, and improved the overall user experience.
As a result, the e-commerce retailer experienced a 24% increase in conversions. This case study demonstrates that an optimized checkout process - faster and more intuitive - leads to higher purchase completion rates.
CEO’s Perspective
“Thanks to Contiant, our checkout process is now more efficient than ever. Customers complete their payments with ease, and we’ve noticed a big boost in successful transactions. We’re very happy with the results and grateful for Contiant’s support in improving our payment system. Any business looking to grow should simplify their payment process—and Contiant is the right partner for the job!” - stated the CEO of the e-commerce retailer.
In conclusion, Contiant’s advanced technology helps businesses optimize their checkout experience, increase conversions, and grow revenue. That’s because the smoother the payment process is, the happier the customers are.